i think in the end it's all about the edit. but yes, style matters.
i’ve been shooting photos since i was 10. i learned on an olumpus OM-1 and 400 tri-x black and white film. occasionally, my dad let me use his 6x6 rolleiflex. in my 20s he gave me his old canon super 8 camera. when i later started building my fashion portfolio in milan, i used a large format camera and type 55 and 59 polaroids. i've always loved old photographs and old processes like albumen and tin type, because to me it somehow expresses more.
in 2013 a friend asked me whether i would consider shooting his wedding, and to do it in a vintage style. i said "heck yeah!" and dug into my love for old film looks and studied all the "faults" and scratches and film weaves, film stocks, old lenses. i used my storytelling experience and i think the resulting style developed into something people have called unique.
i apply an intuitive, modern approach to shooting and editing that sets my films apart from the average wedding video. i tend to include shots that are not perfect. quick zooms, and i don't linger on shots that we've all seen a zillion times before. everyone knows what a wedding video is supposed to look like, so my aim is not to do the expected. i try and keep it light, not too heavy-handed. i hone in on shots others would just use as sprinkle on top. i often cut out of sequence because i know our dreams and memories are never in order.
i've been told that my films brought people back to what it felt like the day of the event. which is the biggest compliment. read a few of the testimonials and more importantly, watch the films since no matter how much i toot my own horn, none of this means anything unless you resonate with what i do.
i look forward to creating a filmic document of your significant day and help you translate it into a lasting memory.
michael and the team